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$529.00 - $599.99
$599.99
Up to 12% Off
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride.
The final word
The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$1,899.99
The Townie Go! 7D is the e-bike for everyone. It combines comfort and control with the power and fun of an e-bike. Now featuring a fully integrated battery with 3 levels of support, 26" tires and Electra's patented Flat Foot Technology. Go faster, farther, and funner for less than you thought possible.
- The Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control while riding.
- Reach a top-assisted speed of 20 mph with support from the rear hub motor.
- Monitor your level of power support and battery charge easily with the improved LED controller.
- Turn your e-bike into a me-bike with a basket, bell or helmet. The e-ssentials, of course.
- This Go! e-bike combines quality, comfort and value with Electra's signature style.
$3,749.99
The Vale Go! 9D EQ S will comfortably handle anything from everyday errands to long commutes to fun getaways. This class 3 e-bike features the powerful Bosch Performance Line Sport motor, fully integrated battery and a step-thru frame. Bosch's Kiox display delivers Bluetooth connectivity and advanced rider information. Most importantly it's an Electra, so it's a blast to ride.
It's right for you if…
You are looking for a versatile and stylish pedal-assist e-bike with unparalleled power. The Bosch Performance Line Sport motor allows you to reach speeds of 28 mph. Equipped with fenders, LED lights and an MIK rear rack, the Vale Go! 9D EQ S is ready for your everyday adventures. You want the best in class to help you Go! fast and ride easy.
The tech you get
Powered by a Bosch Performance Line Sport motor and outfitted with Bontrager E6 Hard-Case Lite 27.5"x2.4" tires, hydraulic disc brakes and suspension seatpost, this bike is sure to give you a smooth ride on any terrain. The Bosch Kiox display delivers data on speed, performance, battery charge and more, while adapting to lighting conditions for readability.
The final word
Go! explore the city. Go! to work. Go! for a weekend cruise. The Vale Go! 9D EQ S delivers the best in e-bike innovation combined with the comfort and control of our patented Flat Foot Technology. Get to your destination and beyond faster, but do it in style.
Why you'll love it:
- The Vale Go! 9D EQ S features a Bosch Performance Line Sport motor for extra power and our patented Flat Foot Technology for optimal comfort and control.
- Easily monitor rider data such as speed, battery charge and turn-by-turn navigation in one place with the hi-res Bosch Kiox color display.
- The step-thru frame provides easy on and off maneuverability.
- Equipped with color-matched fenders and LED lights, this e-bike is ready for all conditions.
- Turn your e-bike into a me-bike by adding a basket, bell or helmet. The e-ssentials, of course.
$660.00
Inspired by the past for the movement of today. The Pro Series line is purpose-built with the input of our Bike Life Coalition to hold up to any session with your squad. Hone your skills as you raise it up in the street and become the king of your neighborhood.
$175.00
$234.00
25% Off
Nothing beats the feeling of your first pedal bike. This two-wheeler comes with removable training wheels and makes it easy for kids to fall in love with cycling.
With 12-inch wheels, a lightweight aluminum frame, and removable training wheels, Animator makes learning to ride easy and fun. A shorter crank and narrow Q-factor make it easier to pedal, and short-reach brake levers give young riders confident stopping power. It also has an adjustable riding position and longer insertion depth for the seatpost, which makes it easier to achieve a perfect fit for kids of different heights. It comes with removable training wheels, so it’s easy to get started and then graduate to two wheels whenever they’re ready.
Built for kids
Short crank length and narrow Q-factor make Animator easy to pedal, and a lightweight aluminum frame allows small children to have more control.
Kid-friendly features
Short-reach brake levers, lower stand-over height, protective stem pad and removable training wheels make it fun and safe for kids learning to ride a pedal bike.
Durable
ALUXX aluminum frame material provides long-lasting reliability, backed by a lifetime warranty on the frame.
$251.00
$275.00
9% Off
NOTHING BEATS THE FEELING OF YOUR FIRST PEDAL BIKE. THIS TWO-WHEELER COMES WITH REMOVABLE TRAINING WHEELS AND MAKES IT EASY FOR KIDS TO FALL IN LOVE WITH CYCLING.
KEY PERFORMANCE FACTORS
Built for kids
Short crank length and narrow Q-factor make Animator easy to pedal, and a lightweight aluminum frame allows small children to have more control.
Kid-friendly features
Short-reach brake levers, lower stand-over height, protective stem pad and removable training wheels make it fun and safe for kids learning to ride a pedal bike.
Durable
ALUXX aluminum frame material provides long-lasting reliability, backed by a lifetime warranty on the frame.
$425.00
FROM NEIGHBORHOOD ADVENTURES TO FAMILY TRAIL OUTINGS, THIS BUILT-FOR-KIDS MOUNTAIN BIKE MAKES IT EASY FOR YOUNG RIDERS TO ENJOY THE BIKE LIFE. THE FRAME DESIGN AND COMPONENTS INSPIRE CONFIDENCE AND CONTROL AS THEY DEVELOP THEIR SKILLS.
KEY PERFORMANCE FACTORS
Off-road control
A shorter seat tube with a lower bottom bracket and standover height create a lower center of gravity with greater stability and maneuverability on dirt paths and trails. Select models come with a 30mm suspension fork for added control on bumpy terrain.
Kid-sized components
Smaller diameter handlebars (25mm) and short-reach brake levers offer better grip and control for smaller hands. Shorter cranks ensure smooth pedaling and prevent the pedals from hitting the ground while cornering.
All the accessories
A kickstand, mini-fender, stem pad protection, and a bell make Talon 20 a fun and easy bike for everyday rides around the neighborhood.
HIGHLIGHTS:
TALON 20 KIDS' BIKE
A lower bottom bracket and standover height give the Talon 20 a lower center of gravity, making it easier for young riders to control the bike. A shorter seat tube, combined with kid-specific components including handlebars designed for smaller hands and shorter cranks, gives young riders added stability and comfort for riding off-road. A kickstand, mini-fender, bell, and stem pad are included.
ALUXX ALUMINUM
- Performance-level frame material features 6061 alloy with single-butted tubes to produce strong, lightweight framesets for a variety of different bikes and riding styles.
YOUTH-SPECIFIC GEOMETRY
- Low standover height offers added confidence and control for smaller riders, and a compact frame design minimizes weight without sacrificing strength and stiffness.
SUSPENSION FORK*
- Features 50mm of travel, so young riders can go from smooth roads to bumpy dirt paths or trails with smooth control.
*Available on some models. Also available with a rigid fork.
20-INCH WHEELS
Smaller wheel diameter is optimized for the frame, improving handling, balance, and control for young riders.
TECHS & FEATURES:
ALUXX ALUMINUM TECHNOLOGY
This Performance level frame material features 6061 alloy with single-butted tubes to produce strong, lightweight framesets for a variety of different bikes and riding styles.
$477.00
From parkways to paths, paved roads or dirt, this versatile flat-bar bike can help you reach new fitness goals or add some spice to your daily commute.
KEY PERFORMANCE FACTORS
All-terrain versatility
With a mountain bike style flat handlebar, suspension fork and disc brakes, you can ride road or dirt with confidence.
Lightweight and durable
Frameset constructed with high-quality ALUXX aluminum.
Comfort and stability
Frame geometry puts the rider in a position that balances efficiency with stability on rough roads, paths or trails.
$640.00
FROM THE DRIVEWAY TO THE BIKE PARK, STP 20 HELPS YOUNG RIDERS MAKE THE TRANSITION FROM WOBBLY LAPS AROUND THE BLOCK TO HAVING FUN ON TRAILS AND OFF-ROAD TERRAIN.
KEY PERFORMANCE FACTORS
Dirt or street
Lightweight, strong and durable aluminum frameset is designed to go from street riding to bike parks or trails.
Kid-friendly design
Frame geometry is designed specifically for young riders with 20-inch wheels, a low standover height and taller front end for a stable ride quality.
Maximum control
Powerful disc brakes and suspension fork (on select models) with a lockout option puts maximum control in the rider’s hands.
ALUXX ALUMINUM TECHNOLOGY
This Performance level frame material features 6061 alloy with single-butted tubes to produce strong, lightweight framesets for a variety of different bikes and riding styles.
$670.00
Designed for young riders looking to hit the dirt, trail or bike park, this all-new, all-around shredder is built on a lightweight, super-strong aluminum frame and quick, responsive 24-inch wheels.
With its quickness, durability and lightweight feel, this reengineered STP helps young riders get rolling on trails, pump tracks or bike park terrain. Made with a gusset-free ALUXX aluminum frame and 24-inch wheels, it has a low saddle height and taller front end so they can rail corners and stick their landings. Disc brakes help them stop on a dime, and this series is available with either a suspension fork or a rigid fork to suit different riding styles and terrain.
$690.00
From the driveway to the bike park, STP 20 helps young riders make the transition from wobbly laps around the block to having fun on trails and off-road terrain.
KEY PERFORMANCE FACTORS
- Dirt or street
Lightweight, strong and durable aluminum frameset is designed to go from street riding to bike parks or trails.
- Kid-friendly design
Frame geometry is designed specifically for young riders with 20-inch wheels, a low standover height and taller front end for a stable ride quality.
- Maximum control
Powerful disc brakes and suspension fork (on select models) with a lockout option puts maximum control in the rider’s hands.
TECHS AND FEATURES
- ALUXX ALUMINUM TECHNOLOGY
This Performance level frame material features 6061 alloy with single-butted tubes to produce strong, lightweight framesets for a variety of different bikes and riding styles.
$750.00
Designed for young riders looking to hit the dirt, pump track or bike park, this little shredder is built on a lightweight, durable aluminum frame and perfectly sized 24-inch wheels.
KEY PERFORMANCE FACTORS:
- Dirt or street
Lightweight, strong and durable aluminum frameset is designed to go from street riding to bike parks or trails.
- Quick and responsive
Frame is designed for 24-inch wheels with a low saddle height and taller front end for quick, confident ride quality.
- Maximum control
Powerful disc brakes and suspension fork (available on some models) with lockout options put maximum control in the rider’s hands.
$1,400.00
Built with a lightweight ALUXX aluminum frameset and FlexPoint single-pivot rear suspension setup, Stance is a great way to improve your trail riding. Its 27.5+ wheel and tire compatibility give it a plush ride quality that soaks up bumps and adds more traction and stability. Combined with 120mm of smooth suspension travel front and rear, it's a confident ride that will have you nailing new lines.
$2,000.00
Turn up the heat on technical trails, and do it with more confidence and control. Featuring updated suspension and adjustable geometry, this feisty 29er adapts to the terrain.
This versatile trail machine is built on a lightweight, stiff and super-strong ALUXX SL frameset that blends our latest Maestro suspension technology with adjustable frame geometry. The Advanced Forged Composite rocker arm has a flip chip that allows you to adjust frame geometry. Choose steeper or slacker headtube/seattube angles and either a 35mm or 45mm bottom bracket drop to fine-tune the handling for your riding style and terrain. It's designed around a 130mm travel suspension fork, and the overall geometry has been tuned to maximize its performance on rugged trails.
$2,400.00
Turn up the heat on technical trails, and do it with more confidence and control. Featuring updated suspension and adjustable geometry, this feisty 29er adapts to the terrain.
This versatile trail machine is built on a lightweight, stiff and super-strong ALUXX SL frameset that blends our latest Maestro suspension technology with adjustable frame geometry. The Advanced Forged Composite rocker arm has a flip chip that allows you to adjust frame geometry. Choose steeper or slacker headtube/seattube angles and either a 35mm or 45mm bottom bracket drop to fine-tune the handling for your riding style and terrain. It's designed around a 130mm travel suspension fork, and the overall geometry has been tuned to maximize its performance on rugged trails.
$2,700.00
FROM FAST, ROWDY DESCENTS TO TECHNICAL TERRAIN, THIS PROGRESSIVE TRAIL BIKE GIVES YOU ACTIVE SUSPENSION, ADJUSTABLE FRAME GEOMETRY, AND EVERYTHING YOU NEED TO UP YOUR SINGLETRACK GAME.
KEY PERFORMANCE FACTORS
29er confidence and control
29-inch wheels optimized to roll over technical terrain with balance and stability, giving you more momentum on tricky climbs and confidence to fly on fast singletrack descents. Added clearance for up to 2.5-inch tires.
Progressive suspension
Maestro rear suspension features a trunnion mount shock with a longer stroke and smoother feel. With 135mm of full rear-wheel travel (and 150mm up front), it features an Advanced Forged Composite upper rocker arm for increased stiffness and strength plus lower overall frame weight.
Adjustable geometry
A flip chip lets you change the headtube and seattube angles, along with the bottom bracket height, to fine-tune the handling. You can choose the low position (65.5/77.2 head/seattube angle and 40mm BB drop) for fast, open terrain, or high (66.2/77.9 head/seattube angle and 30mm drop) for slower, tighter singletrack.
$699.00
Style points matter. The Coco pays homage to the classic European step-through bicycle. Internal shift cable routing helps keeps the lines clean and sleek, and puncture-resistant tires help keep the ride stress-free. This is the bike that makes neighborhood cruising more fun, so we don’t blame you if you “forgot the milk/beer/wine” and need to ride back to the store to pick it up. Don’t be surprised if you turn a few heads on this bike!
$699.00
When riding your bike, you want a few simple things. Comfort, function, and control are at the top of the list, so we built the Dew Plus with all three in mind. The Dew Plus features a 10-speed drivetrain for smooth shifting and a broad gear range. Hydraulic disc brakes keep the bike in control in tricky conditions. With geometry that keeps the rider comfortable on rides long or short and a kickstand, it’s a great choice for commutes.
$699.00
When we made the Honzo, we knew this would be a bike people would want to ride forever. Since we all grow out of kids' bikes, we figured we'd make a kids' Honzo that was as cool as the version their parents ride. It comes with wider kid-friendly 2.6" tires to boost traction and an 80mm fork to provide the perfect amount of squish whether your kid is hitting jumps in the yard or crushing you down the backyard trail.
$699.00
The Lava Dome is kind of like your best friend, but in bike form. It’s awesome in the dirt. It’s awesome to rally around town. It’s awesome poking around neighborhood singletrack, and it does it all in a dependable way. The Lava Dome features an easy-to-use 9-speed drivetrain with a clutch rear derailleur as well as sleek internal cable routing and dropouts. With strong 29” wheels that can accept up to a 2.6” tires, this bike is ready for everything in its path!
$700.00
This Kona classic brings some of the finer things to light. The Fire Mountain is running a smooth-shifting 9-speed drivetrain to keep things manageable across varying terrain and hydraulic disc brakes to stop on a dime. With 100mm of adjustable suspension and sturdy tires aboard wider 27mm rims, the Fire Mountain helps build confidence off-road. Available for smaller riders in a 26” wheeled XS version and a 27.5” wheel for sizes S-XL.
$849.00
The Dew Deluxe is the workhorse of choice for commuters from all around the world, whether riding to work or to the grocery store. A reliable, easy-to-ride bike ensures a safe and efficient ride every time you’re on it. With upright and comfortable geometry, a reliable 11-speed drivetrain, hydraulic disc brakes, fast-rolling, puncture-resistant 650x47c tires, and fenders with mud flaps, the Dew Deluxe will get you there in no time at all.
$265.00
PEDALING HER FIRST TWO-WHEELER IS ONE OF LIFE’S GREAT EXPERIENCES, AND THE COLORFUL ADORE MAKES IT EASY.
KEY PERFORMANCE FACTORS
Lightweight
ALUXX-Grade Aluminum frame material and innovative fork design come together to keep her bike light and easy to pedal.
Intuitive
Singlespeed drivetrain and smaller grips keep it easy for her to learn and feel comfortable behind the wheel.
Safe
Easy balance tires, training wheels, and a low stand-over height allow for safe maneuvering.
$275.00
PEDALING HER FIRST TWO-WHEELER IS ONE OF LIFE’S GREAT EXPERIENCES, AND THE COLORFUL ADORE MAKES IT EASY.
KEY PERFORMANCE FACTORS
Lightweight
ALUXX-Grade Aluminum frame material and innovative fork design come together to keep her bike light and easy to pedal.
Intuitive
Singlespeed drivetrain and smaller grips keep it easy for her to learn and feel comfortable behind the wheel.
Safe
Easy balance tires, training wheels and a low stand-over height allow for safe maneuvering.
$425.00
From rips around the neighborhood to family trail rides, this kid-sized mountain bike is designed specifically for young riders. The frame geometry and components give it a confident ride that makes it fun and easy to expand their skills.
Key Performance Factors:
- Off-road control
Featuring a lower bottom bracket, the Tempt 24 offers a lowered center of gravity that enhances stability and control, empowering kids to confidently navigate diverse terrains. Additionally, the low standover height ensures effortless mounting and dismounting, instilling a sense of confidence in young riders.
- Kid-sized components
Tailored to fit smaller hands, the Tempt 24 incorporates smaller-diameter handlebars and short-reach brake levers, delivering enhanced grip and control for young riders. With the addition of shorter cranks, the bike ensures smooth pedaling and minimizes the risk of pedal strikes during cornering, providing a safe and enjoyable riding experience.
- Kid-Friendly Features
With a kickstand, mini-fender, and bell, the Tempt 24 is a fun, feature-packed bike for commuting to school, adventures on the trails, and outings with family and friends.
Techs and Features:
- ALUXX ALuminum Technology
This Performance level frame material features 6061 alloy with single-butted tubes to produce strong, lightweight framesets for a variety of different bikes and riding styles.
$480.00
From rips around the neighborhood to family trail rides, this kid-sized mountain bike is designed specifically for young riders. The frame geometry and components give it a confident ride that makes it fun and easy to expand their skills.
KEY PERFORMANCE FACTORS
- Off-road control
Featuring a lower bottom bracket, the Tempt 24 offers a lowered center of gravity that enhances stability and control, empowering kids to confidently navigate diverse terrains. Additionally, the low standover height ensures effortless mounting and dismounting, instilling a sense of confidence in young riders.
- Kid-sized components
Tailored to fit smaller hands, the Tempt 24 incorporates smaller-diameter handlebars and short-reach brake levers, delivering enhanced grip and control for young riders. With the addition of shorter cranks, the bike ensures smooth pedaling and minimizes the risk of pedal strikes during cornering, providing a safe and enjoyable riding experience.
- Kid-Friendly Features
With a kickstand, mini-fender, and bell, the Tempt 24 is a fun, feature- packed bike for commuting to school, adventures on the trails, and outings with family and friends.
TECHS AND FEATURES
- ALUXX ALUMINUM TECHNOLOGY
This Performance level frame material features 6061 alloy with single-butted tubes to produce strong, lightweight framesets for a variety of different bikes and riding styles.
$515.00
DESIGNED FOR YOUNG RIDERS LOOKING TO TRY OUT THE DIRT OR PUMP TRACK, THIS ALL-NEW SHREDDER IS BUILT ON A LIGHTWEIGHT, SUPER-STRONG ALUMINUM FRAME WITH QUICK, RESPONSIVE 20-INCH WHEELS.
KEY PERFORMANCE FACTORS
Versatile
Built with a lightweight, strong and durable ALUXX-Grade Aluminum frameset, the bike can go from the pump track to trails or street riding session with ease.
Quick and Responsive
The frame geometry is designed for 20-inch wheels and a low saddle height, with a taller front end for a responsive, confident ride quality.
Maximum Control
Powerful disc brakes and a plush suspension fork (available on select models) with a lockout option gives her a safe and confidence-inspiring control.
WHY WE LOVE IT
With its quickness, durability, and lightweight feel, Liv's STP helps young riders get rolling on trails, pump tracks or bike park terrain. Made with a gusset-free ALUXX-Grade Aluminum frame, the STP has a low stand-over and saddle height with a taller front end, so she can be stable in corners and balanced over rollers. Disc brakes give her the confidence to stop quickly, and this model is available with or without a front suspension fork to suit different riding styles and terrain. With fun and lively colors and graphics, young riders will love jumping on and riding in style. The STP is also compatible with dropper seatposts for those riders who are ready for next steps.
HIGHLIGHTS
LOW STANDOVER HEIGHT
Easy on, easy off. The Liv STP has a low standover height so she can be safe and comfortable while mounting or dismounting
ALUXX-GRADE ALUMINUM FRAME
Lightweight and durable ALUXX-Grade Aluminum frame
DROPPER SEATPOST COMPATIBLE
The STP is compatible with a dropper seatpost, for riders who are ready to take the next step on their mountain biking journeys
20-INCH WHEELS
Frame geometry designed around 20-inch wheels, for a confident, stable and smooth ride
DISC BRAKE EQUIPPED
Powerful disc brakes for confidence and control
ADJUSTABLE BRAKE LEVERS
Adjustable brake levers with shorter reach for small hands
QUICK RELEASE SEATPOST CLAMP
A quick release seatpost clamp for easy saddle height adjustment on-the-fly
$550.00
With its quickness, durability, and lightweight feel, Liv's STP helps young riders get rolling on trails, pump tracks or bike park terrain. Made with a gusset-free ALUXX-Grade Aluminum frame, the STP has a low stand-over and saddle height with a taller front end, so she can be stable in corners and balanced over rollers. Disc brakes give her the confidence to stop quickly, and this model is available with or without a front suspension fork to suit different riding styles and terrain. With fun and lively colors and graphics, young riders will love jumping on and riding in style. The STP is also compatible with dropper seatposts for those riders who are ready for next steps.
$570.00
With its quickness, durability, and lightweight feel, Liv's STP helps young riders get rolling on trails, pump tracks or bike park terrain. Made with a gusset-free ALUXX-Grade Aluminum frame, the STP has a low stand-over and saddle height with a taller front end, so she can be stable in corners and balanced over rollers. Disc brakes give her the confidence to stop quickly, and this model is available with or without a front suspension fork to suit different riding styles and terrain. With fun and lively colors and graphics, young riders will love jumping on and riding in style. The STP is also compatible with dropper seatposts for those riders who are ready for next steps.
$670.00
Designed for young riders looking to try out the dirt or pumptrack, this all-new shredder is built on a lightweight, super-strong aluminum frame with quick, responsive 24-inch wheels.
Versatile
Built with a lightweight, strong and durable ALUXX-grade aluminum frameset, the bike cruises the pump tracks, trails, and streets with ease.
Quick and Responsive
The frame geometry is designed for 24-inch wheels and a low saddle height, with a taller front end for a responsive, predictable ride quality.
Maximum Control
Powerful disc brakes and an 80mm suspension fork with a lockout option (available on select models) gives her safe and confidence-inspiring control.
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